https://www.loom.com/share/9b8df804456543b98965dc6d3e026cef?sid=42fc0dba-b098-4028-b769-01d6c602b893

Summary of Video

Clay is a revolutionary data marketplace that solves common problems with traditional data enrichment providers. Here are the key points covered:

• Legacy Provider Problems:
  • Expensive contracts with multiple providers needed
  • Low data coverage
  • Generic, inflexible data categorization
  • High cost per record
  • Inaccurate industry filtering
• Clay's Solution:
  • Acts as a data marketplace, not another provider
  • Bulk purchases from 100+ data providers
  • Pay-per-result pricing model
  • No long-term contracts required
  • Higher data coverage at lower costs
• AI Capabilities:
  • Custom rules and definitions
  • Data transformation based on specific needs
  • Intelligent categorization
  • Automated processing of unstructured data
  • Human-like data cleaning at scale
• Integration Benefits:
  • Seamless HubSpot database cleaning
  • Flexible data customization
  • Custom business logic implementation
  • Improved data accuracy
  • Cost-effective data enrichment